I love a lot of the viral video stuff too. the #kobesystem joints are an immed. example that come to mind. but I still cherish stuff like print ads b/c they work off inference. So instead of telling me what i’m seeing, it let’s me guess and shape my own meaning behind things.
Fucking incredible. I used to tear out and hang up the white background with phone number ads. Or id put them in the front of my 3 ring binder with the ‘show off’ front.
Memories.
I kinda want to print and hang a few of these now, lol.
yeah, kind of sucks that we didn’t hang on to stuff like these huh?
I recently picked up on an old issue of SI that had a 10+ profile on Phil Knight and Nike and the shit’s amazing. First, the length, which would find a hard time flying in today’s print media. Secondly, the info provided. there’s a few other old issues I’m trying to get my hands on as well.
the ads w/ just the shoe and the 1-800 number is the reason that i work in advertising right now. in hs and college, i collected them…laminated them and put them up on my dorm ceiling. i still have a collection of over 30+ at my mom’s house. no ONE can fuck with nike’s marketing. a shoe and a number? them cats were so ahead of their time.
Book by Geoff Hollister, orig. employee. Probably not for everyone but if you’re well-versed in Nike’s history, he goes even deeper into how it became, the tie-in w/track & field, etc – [www.amazon.com]
I’ve been looking for the ad with the Concord’s like Griffey’s for two solid years. We used to see these ads with just the shoe and lose our damn minds in middle school lol.
You’ll never see an ad campaign like this ever again… (in print, at least)
I love a lot of the viral video stuff too. the #kobesystem joints are an immed. example that come to mind. but I still cherish stuff like print ads b/c they work off inference. So instead of telling me what i’m seeing, it let’s me guess and shape my own meaning behind things.
Incredible…. remember the Reebok ads back in the day? Nowhere near this good but the Gary Payton/ShawnKemp/Shaq period was solid
Them Huaraches…classic.
Dope write-up Gotty..takes me back down memory lane to them afternoons sifting through SI in the 90′s lol
Fucking incredible. I used to tear out and hang up the white background with phone number ads. Or id put them in the front of my 3 ring binder with the ‘show off’ front.
Memories.
I kinda want to print and hang a few of these now, lol.
yeah, kind of sucks that we didn’t hang on to stuff like these huh?
I recently picked up on an old issue of SI that had a 10+ profile on Phil Knight and Nike and the shit’s amazing. First, the length, which would find a hard time flying in today’s print media. Secondly, the info provided. there’s a few other old issues I’m trying to get my hands on as well.
Those Ads were dope. And those Huaraches are so smoooth
the ads w/ just the shoe and the 1-800 number is the reason that i work in advertising right now. in hs and college, i collected them…laminated them and put them up on my dorm ceiling. i still have a collection of over 30+ at my mom’s house. no ONE can fuck with nike’s marketing. a shoe and a number? them cats were so ahead of their time.
Yo… if you have the one with the Concords, I need a scan of it of something. Hell, all of them. Those are my favorite one’s too.
Someone correct me if im wrong, but if you called the phone number on the Foamposite ad, wasnt it a recording of Lil Penny talking some shit?
that’s a good ass question. no answers from me.
I did used to call the Skypager number though, word to Sir Mix-A-Lot lol
i wonder if those numbers for the og foamposite release in sweden are true. 2099 krona is 311 usd. and only 150 released?
Man i remembr whn thm shits 1st came out. Ther was no way 2 justify tht $200 ticket 2 pops lol. Tht price was prolly accurate
Can you post the books/articles you mentioned that you have been reading in regard to Nike ads/design?
I’ll dig up a design-specific joints but the last two things I read were…
Old SI article I referenced. Can be bought on ebay — [sportsillustrated.cnn.com]
Book by Geoff Hollister, orig. employee. Probably not for everyone but if you’re well-versed in Nike’s history, he goes even deeper into how it became, the tie-in w/track & field, etc – [www.amazon.com]
Ths is y Gotty (yes i capitalized da “G” lol) will go down as a legend round these interwebs. Mark my words!
Also,
BRING BACK THE DYNASTY!
I’ve been looking for the ad with the Concord’s like Griffey’s for two solid years. We used to see these ads with just the shoe and lose our damn minds in middle school lol.
this one?
[smokingsection.uproxx.com]
Terrible Terry Tate “office Linebacker commercials were awesome for Reebok
Speaking of Reebok, remember Dan & Dave?
history repeating itself…..
[www.youtube.com]
Thank for this this was great
Dope article Gotti. Not to be spammy, but tossed something similar on my site a few months ago on the commercials of Nike: [social8gency.com]
Yes lawd! A little before my time line but I can catch the vibe that’s ads created. I dig