Creating a hit single is equivalent to consistently hitting the 15-foot jumper or being tall enough to provide tough interior defense and six fouls in the NBA. Which explains why Jalen Rose, Nazr Mohammed and Ace Hood are all still employed in their respective professions. In fact, the NBA and Rap game have another similarity in the fact that once you’re in, you can bounce around to the point of anonymity until you see yourself out.
With “Hustle Hard,” Ace Hood bought himself another season in the limelight and it looks like he’s going to give it everything he’s got to stay. This video is another step in the right direction, as Ace forsakes the prerequisite We Are The Best project video shoot location for a fresh backdrop. Hood’s third album Blood, Sweat And Tears is coming soon. Hopefully, he’ll up his scoring average this go around.