Ray Benzino & Dave Mays

Dave Mays & Benzino on the recent firing of XXL’s former EIC, Elliot Wilson.

Dave Mays

“It’s no coincidence that Elliot’s firing comes just a few weeks before the impending launch of MONSTA magazine, which will introduce the world to a new blueprint for the monthly magazine, a more advanced format that delivers exciting, relevant and informative content to the new generation of hip hop fans. Elliot’s firing signals the end to an old-fashioned way of publishing magazines that is no longer viable, which explains why all of the current monthly mags—from XXL to The Source to Vibe—are struggling in continuing to try to operate in a way that doesn’t work in the new age of media and of hip hop. Benzino and I are pioneering a new approach to hip hop magazine publishing which—given the impact of Hip Hop Weekly in just its first year—is already proving itself; we are extremely excited to show the world our new vision when MONSTA
magazine debuts on newsstands at the beginning of next month!”

Then you have Benzino…

“Karma is a muthafucka!!!…The little bitch should have been let go years ago if you ask me… When I heard about this I thought it was beautiful…He (Elliot Wilson) doesn’t represent Hip Hop or the culture anyway. XXL and all the editors over there are just a copy cat of The Source and now them, Source and Vibe are feeling the fucking pinch….Now Yellow Nigga can go get a job sucking fucking Jimmy Iovine since that’s what he was doing anyway…G Unit is over and so is Elliot. If I see him in the streets I’ma put a foot in his ass…I’ma do that for Hip Hop…”

1.) While I thought Mays was a very good editor during the early years, he’s clearly lost his way. However…

2.) At least he handled himself with a little amount of tact & class, even with the shameless plugs for their next venture. Which leads us to…

3.) Benzino’s response which was pure ignorance. Do that “for Hip Hop…”?

Benny, if you want to do something for hip-hop, stop trying to produce albums, end your career in publishing and, if you really want to help, find those Almighty RSO dudes because they were your only worthy contribution to the actual art form of hip-hop.

While I may not agree with everything Yellow said (his monthly arrogance was pretty much repulsive to me, the antithesis of an editor’s job & prolly spawned a thousand bloggers who try to pull the same schitck), I do commend his ability to overthrow his competition and take the glossy to the top ranks. Given that, I have an inclination to believe that YN can find a gig elsewhere fairly easily while Benny & Dave may want to apply to trade school & find something more suitable because media obviously isn’t their thing.

Funny thing is that while they tout it, hiphopweekly.com doesn’t look like it’s been updated in quite a while.

Dave Mays & Benzino On Elliot Wilson’s Firing! [Mahogany Girl]